“It is more blessed to give than to receive”
I recently decided that instead of spending money at a bar celebrating another year of me getting older and fatter, that I would do something different for my birthday. After some research, I came across this website:
According to their site, they are known for two things:
- Helping “Individuals do extraordinary things to raise money for their favourite causes”, and
- Helping “Charities and Non-profits build strong and sustainable funding models”.
In the case of an individual, like myself, wanting to raise funds for a charity/cause, all you have to do is register as an “Activist”. You create an online profile, with a pic and a short bio, select the cause you want to support and set a monetary target. You’re then given a link to your profile and off you go. You’re free to nag people over FB, Twitter and via email to donate to your cause. You can pull in images from Flickr or attach YouTube videos. You can even comment on other Activists/Causes pages. Once donors click on your link they’re taken to your “Activist Page” where they can view your progress and information.
Donations through the site are quick and easy, and as an activist you are notified every time a donation is made. Donors can choose to remain anonymous or put their name as well as a personal message next to their donation. All in all, it is a very user-friendly system to use as an Activist as well as a Donor. Well from my donors’ experiences and mine anyway.
Joining is free and takes less than two minutes. As an activist you can also increase your influence. Your ability to make things happen is measured by what they call their IPV (Influence Point Value). You are awarded points for reaching your target, adding your Twitter feed or connecting through Facebook. You’re awarded badges if you’ve got a certain amount of followers or more, if you’ve supported at least five causes or even one cause.
GivenGain enables non-profit professionals to build powerful online fundraising communities at a fraction of the traditional time and cost. By combining online donations, content management, email and mobile communication and donor CRM in one, integrated package, they’re replacing 5+ tools with one easy to use system to run their organisation.
As a company looking to implement a Corporate Social Investment strategy GivenGain has developed a “Community Investor Toolkit” to “provide velocity to social and/or environmental investment activities.
I know that often we want to do something to give back to our communities, but it is so overwhelming and we are often scared off because the task seems insurmountable. GivenGain has truly given each individual and company the tools to contribute to society by making it as easy and exciting as possible. I was worried that I would register and look like a fool with my fifty rand donation, but I managed to meet and exceed my target of R5000 for my charity of choice – www.doorofhope.co.za – and every time I received a notification that a donation was made I felt like I had won the lottery! Currently there are 3,955 Activist projects and 867 Causes registered.
It is so refreshing, and relieving, that in today’s world where the internet is full of so many obscene, useless and terrifying things to know that there are still inspiring organisations out there who aren’t just in it for the profit or fame. To be sure, I did a search for Kardashians on the network and was thrilled to find that none were registered. So if you’re looking for a charity to support, or want to invest in a corporate social investment strategy for your business, I definitely recommend GivenGain. To infinity and beyond!